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We have been We are and We will always Be There.YES #ThisIsKBCThe legends Are Back

KBC,your National Broadcaster to unveil new look tonight The legends are back!

Kenya Broadcasting Corporation (KBC) is the state-run media organisation of Kenya.It broadcasts in English and Swahili, as well as in most local languages of Kenya.The corporation started its life in 1928 when Kenya was a British colony. It was the first station in Kenya. In 1964, when Kenya became an independent country, the corporation's name was changed to Voice of Kenya. In 1989, the Kenyan parliament reverted the corporation's name from Voice of Kenya to Kenya Broadcasting Corporation. It's type being terrestrial television and radio broadcast network.

It is located in broadcasting house, Harry Thuku Road, Nairobi (Opposite The Norfolk Hotel) Nairobi, 00100

After months of gruelling engagements, strategy and planning, Kenya’s national broadcaster mega re-launch is finally here.

Among the new faces on KBC Channel 1 that are shaping public discourse are:

Tom Mboya (courtesy)

Cynthia Nyamai (courtesy)

Shiksha Arora( courtesy)

John Kioria (courtesy)

Fred Indimuli (courtesy)

Harith Salim (courtesy)

Nancy Onyancha. (Courtesy)

Every day, viewers and listeners will enjoy rebranded comprehensive, investigative news bulletins from a line-up of young and seasoned veteran anchors who will spruce up the bulletins streamed in high definition.

This injection of freshness has been the talk of the town lately after the national broadcaster tapped top talent, including a team of legends who have dominated the media landscape for years, in an elaborate rebranding strategy that promises to up the stakes in the dynamic broadcast industry.

The move follows an ambitious technical upgrade and expansion of the digital TV reach which is now estimated at over 90 percent of the country with over 40 transmission sites in Kenya.

This is the largest media house in Kenya which boasts of two TV stations – the rebranded Channel 1 TV and the youth-focused Channel Y254 –and a stable of 21 radio services, it has also unveiled a repertoire of new content for the rebranded channels.

During the rule of president Daniel arap Moi, KBC became the mouthpiece of the government. Each broadcast opened with a piece on what the president had been doing that day.

Under the then president, Mwai Kibaki, KBC took a more objective approach. The corporation helped most of Kenya's notable journalists especially before the liberalisation of the airwaves in Kenya. The pioneer broadcasters post independence were Maurice Mwendah (TV), Simeon Ndesanjo (Radio), Dalail Mzee (Radio), Aziz Yakub, (Radio & TV), and Aish Jenneby (TV).

English service broadcasters who pioneered the service were Peter Clare, David Kelly, Hassan Mazoa, Sammy Lui, Norbert Okare, and Martin Billy Mutta, followed later by Peter Njoroge Mwaura, Elizabeth Omolo, Esther Kanyago, Yakub Ishaq, Amos Njogu amongst many.

They say old is gold. The return of celebrated seasoned anchors who dominated TV screens in the past is the absolute masterstroke.

The great queen and princess of TV Catherine Kasavuli alongside the legendary Fayyaz Qureishi, Badi Muhsin and Pauline Sheghu will host the special Saturday segment dubbed ‘Legends’ while Sunday Express will wrap up the week’s news events.

Maina added that new technologies had been injected for quality broadcasting disclosing that KBC has “invested a lot in software and hardware, a modern television anchoring set, and as such we will fully start broadcasting on High-Definition technology unlike before where we used to combine HD and SD. It’s big-time for us,”

The broadcaster has also invested in a state-of-the-art studio facility as part of its infrastructure upgrade strategy that will see new equipment sourced and obsolete kits retired.

KBC is also set to benefit from the supply of new equipment from its partner Multichoice in South Africa to boost on-screen appearance and enhance its Television production capacity.

Prominent guests

In the line-up of changes to be unveiled, high-profile guests will be featured regularly as viewers stay informed on the day’s news between Monday and Wednesday on the Prime Edition, Business Insight on Thursday, and Easy Friday as the weekend nears.

The KBC channel 1 has retained Darubini which will kick off the much-awaited launch at 7pm with renowned Swahili anchors Harith Salim and Nancy Onyancha, while Tom Mboya and Purity Museo will anchor new Prime Edition that premiers on Monday with a one-on-one interview with ANC party leader Musalia Mudavadi with a focus on politics, his family life, his driving force and philosophy.

The revamped Darubini will now feature household names such as Ahmed Juma Bhalo, Beatrice Gatonye Ngetich on Tuesday and Wednesday, Salim and Onyancha on Friday before paving the way for Badi Muhsin and Pauline Shegu who will steer the special Kiswahili legend edition on Saturdays. Kamche Menza will wrap up the week on Sunday.

For the English bulletins, John Jacob Kioria will make a comeback premiering on Wednesday alongside Serfine Achieng Ouma and on Sunday for Sunday Express and family show.

Business anchor Cynthia Nyamai will make her debut on Thursday with Business Insight alternating with Betty Kiptum and Carol Njenga while Easy Friday will be hosted by Fred Indimuli and Skiksha Arora.

Kasavuli will be unveiled this coming Saturday for the Legend Edition

In the meantime, Richard Munga and Daniel Wahome will continue handling sports matters. Jackline Wambiru and Irene Muchuma will present Lunch Time News, while O’brien Kimani and Regina Manyara will continue hosting BizCheck segment every Thursday at 10 am.

Ben Troy Njue will keep you updated on NewsCheck mid-morning show every Tuesday and Wednesday.

Compiled written and presented by tyda

Content created and supplied by: Aria (via Opera News )

KBC Kenya Kenya Broadcasting Corporation National Voice of Kenya


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