Agile experimenting is the key to finding business.
What you THINK is almost usually incorrect. There are some big ones and some small ones if you're a crab looking for a shell. Which one will you choose?
If you choose something that is too large, it may already be occupied.
After a year, if you choose anything too little, it may cease growing.
If you experiment, you could find something large enough to grow into and then occupy.
There are three steps to this:
Visit a market. A market is the sole place where people can buy.
Try it out in a market.
Something is up for grabs. Become the best at something.
Experimenting on the market will also allow you to test your product. Can I Sell It? Is it as well received as I had hoped? It's brimming with tales of "Hey, I've got a terrific product, but no one wants to buy it." Also, concepts that appear absurd yet become a profit (remember the pet rock?).
You can also uncover weaknesses in your business model (I believed this product was cheaper and/or faster to produce).
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