In Kenya, the mitumba business is one of the most profitable. According to a Reuters investigation, Kenya imports an estimated 100,000 tonnes of mitumba clothing from China each year. The millions of dollars in cash and jobs created by these tons of imported mitumba benefit the majority of Kenyans, particularly the youth.
The best part about this business is that it can be started with less than Ksh. 20,000 in capital. You've come to the right site if you've been wondering how to start a second-hand clothing business. Here is a comprehensive guide to everything you need to know about beginning a mitumba business.
It is erroneous to believe that mitumba business is a time-consuming and expensive employment with low pay. To make a profit and expand a business, you must work hard, but your success is mostly dependent on your marketing strategy and devotion.
Here are some of the reasons why the mitumba business is successful.
✓Simple to begin: You can start a mitumba business in Kenya for as little as 5000 Kenyan shillings.
✓Market is ready: In Kenya, secondhand clothing is in high demand.
✓Clothing selection: There are many different styles of clothing from which to start your mitumba business. You can specialize in either men's or women's apparel for children, depending on your personal preferences.
✓No educational requirements: Tertiary level education is not required to start a successful mitumba business. Many school dropouts in Kenya have launched the mitumba industry and made millions of dollars from it. Nonetheless, you'll need financial skills to get ahead of the competition.
Why you should consider venturing into it
Less capital requirements
The amount of capital required depends on the size of the mitumba business you wish to start. A small business can be started with as little as Kshs 500, however a huge business will take more than Kshs 100,000. Hawking requires little money and will save you money on things like rent and power.
When launching a mitumba business, it's critical to understand your target market and their demands. You can begin by evaluating your immediate surroundings (ladies, gents, children, or teenagers). Learn about their personal style preferences. You should be aware that different forms of clothing perform better in different environments depending on factors such as weather and age. Your ability to discover the needs of your clients will determine the success of your mitumba business.
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